Mobile Phone Games World

BenQ-Siemens was formally launched yesterday 17 January 2006, with possibly the most annoying website they could have conceived.

That aside, BenQ are continuing their aggressive push to dominate the telecomms market with a goal that this new mobile handset division should be financially stable by the end of 2006.

The merger sees BenQ taking the dominant position merging the “ex-handset” business of Siemens and looking to expand the 3G and multimedia mobile phone offerings.

Studies show appetite for mobile phone TV but show that the technology still has a way to go. 16 TV channels were made available to 375 02 users who demoed the service on modified Nokia 7710 phones.

These tests were ‘overwhelmingly favourable’ but suggest that users would only be willing to £8 per month and not the £10 monthly charge Vodafone, 3 and orange are currently charging.

Different modes of delivery are also being explored, to get around the problem of using up bandwidth on the mobile networks, including a more traditional TV receiver and IP internet technology.

The O2 system, based on the Nokia DVB-H protocol, should not be expected any time soon however, as it uses a radio spectrum that will not be available until analogue TV is switched off - in 2012.

The Myth about Mobile Gaming report on a survey from Glu Mobile that phone games are most popular in the 16 -24 age group.

Actuallly this does not surprise me at all. Games (other than snake) are relitively new on cell phones - early adopters of mobiles will now be more into the PDA ./ camera type applications and if they are hard core gamers will have (and be able to afford) a dedicate game device.

The 16 - 24 age group have less disposable income so phone games are affordable and the latest phone is becoming more and more a status symbol, so they are not lookng for the dedicated portable console.